A person explores tech opportunities through a financial report on a tablet, displaying graphs and pie charts, focusing on data analytics.

The ever-growing technology sector is only set to rise further and further, hence why it’s sensible to get involved as soon as possible. Yet where should you look to for opportunities? There are thousands of facets to technology, and the process of starting to get involved can be bewildering. There are great jobs to be secured in tech, just as there are lucrative tech investment opportunities. Furthermore, technological advancements can shake up how businesses run and undertake tasks, just as much as customers benefit from new products and services being made more widely available. If you want to understand more about investing in tech, how to shape your career in tech, or if you’re a business owner looking for ways to increase business processes, then this is for you.

Investment Opportunities

It’s not hard to understand why investing in technology looks as though it’s going to be the way forward. After all, technology is everywhere, and it’s continually being developed. It doesn’t show any signs of slowing down whatsoever, and it’s always on the rise. Tech is being developed now, at this very second, that ordinary people won’t be able to comprehend. The technology sector offers an expansive range of products and services for both customers and businesses, and the category of stocks relates to the research, innovation, and the distribution of tech goods. So, tech stocks are big business, and by investing in them, you could make a significant profit.

Essential Job Skills

If you’re keen to embark on a career in tech, then there are a number of skills that are deemed essential. Having said this, the world of technology is vast and some sectors can be incredibly niche. In which case, you can then build upon the essential skills you already know and are well accustomed to demonstrating. You will have to be able to communicate technology effectively to different audiences – you must be adept in sharing what you know so that others can work with you, and of course, for you.

Skills In High Demand

The number of tech employment opportunities is expected to rise by 12% by 2024 – this is a testament to just how rapidly the technology sector is growing and how many more tech opportunities there will be in the future. While bosses and recruiters look for technical skills, they also desire a well-rounded candidate who can fit in well with their team and their values. If you’re planning to be working in tech, then you’ll benefit from having experience with artificial intelligence, as well as skills to envision, design, and develop AR apps. Desired skills also include: being able to understand data science, mobile application development, a talent for SaaS in the cloud, and coding and engineering experience.

Business Growth

So, how can technology help you to grow your business? Well, the answer is: in many ways, and here’s how. Cloud computing is a clever means of storing all of your documents online which, in turn, means that you don’t have to purchase expensive external and internal hard drives to keep all of your data on your computer. The cloud also enables many individuals to contribute to files, as they can be accessed by any member of the authorized team as long as they have an internet connection – it’s as easy as that. This technology can save you considerable amounts of money if you utilize it effectively. You can work from home on certain documentation, as can your staff cohort.

Customer Service

The customer is always right, right? Well, not always, but in business, you need to be amenable to dealing with complaints and questions when they arise. Customers require a personal approach, so it’s not advisable to take over your complaints desk with an automated service. Customers and clients want to communicate with a fellow human, so consider using social media to conduct great customer service, and gain understanding of problem and fault before issues become larger problems. As well as doing this, take the opportunity to use tech to help gather customer feedback via email.


Communication is one of the most important building blocks in business, and without effective and straightforward communication, wires can be crossed and vital pieces of information can be missed out. If you have a large team to notify of changes, plans, and appointments, then you shouldn’t miss the opportunity to use helpful software such as Google Calendar. You also need to stay in touch with previous customers and clients, and one of the best ways to do this is through email. You can use automated services that send email to clients and inform them of current offers, company news, or simply a note to say how you value their custom.


Marketing and technology go hand-in-hand, and together they’re an exceptionally powerful tool for boosting revenue and getting a company noticed. Social media is the best opportunity you have of getting widely recognized in a short amount of time, and your online presence really does impact how well you can perform as a company. Online marketing involves measuring sales and marketing ROI in order to understand how you’re performing against other rival companies, who’s interacting with your service, and monitoring sales and expansion. Technology supports marketing channels based on KPI’s such as inbound marketing, referrals, up-sells and cross-sells, as well as channel marketing, and, of course, social media marketing.

How Do Customers Benefit?

Ultimately, advancement in tech benefits a huge audience and latest gadgets and devices look set to make daily chores and processes considerably easier, just take wearable technology for example. The progress in this area has accelerated in recent years and doesn’t appear to be slowing down anytime yet. These pieces of technology have been developed for improved social convenience and the market for smartwatches, jewellery, glasses, and headsets is forecasted to be worth £4 billion by the end of 2018. Such devices can be used to improve personal safety too, as SOS systems can be installed. Another example of safety is exemplified by the Bluetooth Button, as, astonishingly, it’s capable of raising an alarm in the event of accident or injury.

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Annabel Johnson

Part time gamer, reviewer and blogger. Full time geek and tech expert!

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