analytics

Why It Is Important to Do Email Analytics

Why It Is Important to Do Email Analytics

Read this article to better understand the role of analytics in email marketing. What Role Does Analytics Have in Email Marketing? In a world inundated with daily emails, mastering email marketing is quite a challenge. But imagine tailoring messages to fit each subscriber’s preferences, boosting the odds of engagement. This is where analytics comes into […]

Custom Reports for Blogger using Google Analytics

Custom Reports for Blogger using Google Analytics

We have recently been considering the best time to release our new posts and have been trying to figure out when we get our most hits. We figure that the best time to release new posts is when the most amount of people are actually on our site, so this led us to Google Analytics […]

Google Analytics for Unifying App and Website Measurement

Google Analytics for Unifying App and Website Measurement

How often do you browse the brand’s website for researching a product before making the purchase? Well, the number might vary from every individual but the ultimate purpose remains the same.  Nowadays, people are expecting to interact with businesses before experiencing their products or services. This type of cross-platform path gets businesses a new insight […]

AMP Reports created with Google Analytics

AMP Reports created with Google Analytics

Are you using AMP but now you want to create AMP reports in Google Analytics? Then this guide is for you! Accelerated Mobile Pages (AMP) seems to be all the rage at the moment. This is because with the advancement of technology with smart phones and tablets, more people are using the internet on smaller […]

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